Versace Versus Race. Give the sack, if Black? Donatella if not Veracious!
Versace Versus Race.
Brands often run into bad press. It seems an occupational hazard. Sometimes intentionally to get media coverage and word of mouth. Like the United Colours of Benneton ads of the previous years seemed to. Now...
Paytm Vs PayPal : Seeing Red in the Blue of ‘Cashless’ Competition
Being Blatantly Blue and Colour Confusions
A TM (TradeMark) has no Pals. Pay please
PayPal is Seeing Red and has filed a complaint with the Trademark office. This was in response to Paytm's advertisement four months ago...
Rubik’s Cubic Conundrum. Can the Cube give shape to a Trademark?
Rubik's Cubic Conundrum
Rubik's Cube is the world's largest selling toy of all time. Prof Erno Rubik as Professor of Architecture wished to give a task for his students and invented the cube in 1974....
Brook Bonds Burka and Bindi with Tea
Brook Bonds Burka and Bindi with Tea
The Stable: Uniliver's Brook Bond range of beverages
Brand: Red Label Tea
Medium: Television Commercial, You Tube
Story Board: A middle aged couple arrive at their locked apartment and find the keys...
Leather Genuine, fine. But is the Licoshoes Brand for ‘MCPs’?
The Ad for Shoes in the leading daily
The ad appeared in the Sunday 'lifestyle' supplement (9th October 2016) of one of the leading dailies in India. The sort of supplement which has long ago...